About Moonpop

Crystal & Jane

Moonpop was founded by Jane and Crystal—sisters since their sorority days in college, and sisters in life ever after. From late-night study sessions to navigating careers, and now growing into motherhood side by side, their bond has always been strengthened by one shared truth: they both absolutely adore cute things.

What started as a running joke (“we should make our own super cute brand”) slowly grew into a real creative calling. Between juggling kids, careers, and chaotic schedules, Jane and Crystal built Moonpop as their magical escape, a place where imagination, color, and pure kawaii joy could come to life.

Every Moonpop item is created with love, inspired by the tiny sparks of happiness they find in their everyday world: the bright colors of their kids’ toys, the nostalgia of childhood anime, the comfort of soft, round shapes, and the belief that life is better when it feels a little whimsical.

Moonpop isn’t just a brand, it’s their shared world. A place where sisterhood meets creativity, motherhood meets magic, and cute things are always taken very, very seriously.

Say hi at hello@moonpopco.com anytime!